Sun, 20 Jun 2021

Taiwanese Drink 2.4 Billion Cups of Coffee a Year

Merxwire
20 Apr 2021, 15:13 GMT+10

Research shows that Taiwan will import 725 in thousand 60 kg bags of coffee beans (about 43,500 tons) in 2020, with a Compound annual growth rate (CAGR) of 1.6. Taiwanese drink about 2.4 billion cups of coffee a year, making coffee one local food culture.

Taipei, Taiwan (Merxwire) -Coffee has become an indispensable and fashionable drink for Taiwanese in the morning. According to a survey by the International Coffee Organization (ICO), Taiwan's annual imports of coffee beans will range from 690 in thousand 60 kg bags (about 41,400 tons) in 2017 to 725 in thousand 60 kg bags (about 43,500 tons) in 2020, with a CAGR of 1.6. Taiwanese drink 2.4 billion cups of coffee this year. On average, each person drank 104 cups of coffee each year, showing the people's love for coffee and their ability to consume coffee.

"The whole city is my coffee shop." The ad line fully shows the sight of Taiwan's cafes. Taiwan's coffee shop density is the highest globally, and coffee chains Starbucks and Louisa have both exceeded 500 stores. The four major convenience stores in Taiwan, including 7-11, FamilyMart, OK, and Hi-Life, have more than 10,000 stores, all of which provide fresh ground coffee, allowing people to enjoy the delicious coffee anytime, anywhere.

Statistics point out that 7-11 and FamilyMart sold 430 million cups of coffee a year, an average of 13 cups of coffee per second, accounting for 1/6 of the total coffee sales in Taiwan. Coffee chains and convenience stores launch several special offers from time to time, including buy one get one free, 30% off the second cup, or special offers for new products. Using the apps of convenience stores, you can enjoy the service and discounts of coffee storage so that the public can taste good coffee at a reasonable price.

Taiwanese coffee beans are mostly imported from abroad, but coffee beans grown and roasted in Taiwan are also recognized internationally. The international tourist information website "Big 7 Travel" recently announced the "2020 World's 50 Best Coffee Shops". Simple Kaffa coffee from Taiwan won first place. This is the second time the shop has picked the world's best coffee shop. It has become The light of Taiwan's coffee industry.

Council of Agriculture, Executive Yuan promotes the sharing of coffee industry policy guidance and technical research results, bringing together agricultural experts, officials, and scholars to serve as speakers to share domestic coffee cultivation experience, current status, and trends of coffee industry development. Encourage farmers to build unique coffee estates in combination with local characteristics, attract the attention and consumption of the people, and enhance the quality and competitiveness of Taiwan's coffee.

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